Marketing your business can be enjoyable, but can also be very time-consuming. Thankfully, the Google Play store is rife with marketing automation software for Android, which allows you to simplify the management of your marketing campaigns wherever you are, 24-7. Based around popular SaaS marketing automation apps these nifty Android marketing tools can automate and supercharge your promotional efforts so that your business stands out from the crowd.
Marketing automation software for Android can streamline marketing processes and operations, and enables you to monitor your campaigns closely. Since most marketing software for Android is cloud-based, you can manage your marketing automation not just from your phone or tablet, but from any computer or device around the world.
We’ve picked some of the best marketing automation apps for Android, which will not only enhance your marketing efforts but are a pleasure to use, too. Don’t forget these are based around SaaS software so you’ll need a subscription in order to use these apps, though most offer free trials.
Infusionsoft Mobile covers four essential areas – project management, customer relationship management, marketing and automation. The most impressive thing about Infusionsoft is that almost all of its marketing capabilities and processes are automated.
This is highly effective when applied to email marketing as Infusionsoft can automatically send users email reminders about products, releases and promotions. Because Infusionsoft also focuses on customer relationship management, it also brings your marketing efforts closer to your customer demands, problems and requirements so that you can deliver what they want more effectively.
The same applies to its project management capabilities which allow you to better manage your entire operation including marketing efforts so that it is more in tune with your overall business. In all, a very useful marketing automation app for Android.
Price: From $199 per month
AutoPilot Marketing for Android is a powerful and elegant marketing automation software for Android which makes marketing more visual to marketers and sales teams.
AutoPilot is aimed more at medium to small businesses and sits somewhere between a simple email marketing software and a high-end automation solution. AutoPilot is a multi-channel marketing application that improves customer relationship management, customer acquisition, and bottom line growth from your Android device.
Autopilot enables you to capture leads from forms, personalize and automate emails, view visitor events in real-time and nurture marketing databases. The result should be a higher return on investments due to better marketing insights and powerful reporting tools which help formulate better marketing campaigns.
Price: From $4 per month
HubSpot is an all-in-one marketing platform that covers a vast array of features and capabilities. The software can be used to carry out, track and measure all your online marketing activities such as blogging, email marketing, and social media marketing.
You can also use HubSpot to create landing pages and calls-to-action, as well as to get SEO tips. Furthermore, HubSpot acts as a content management system enabling you to update your website content, optimize it for search, and adjust it for mobile.
Marketing by HubSpot is a very attractive and easy-to-use Android marketing automation software. The app gives you access to your dashboard, so you can see how your current efforts are faring against previous months. Other features include sources, email performance, contacts, and social publishing. There’s even a dashboard widget so you can see visits and contacts data right from your home screen.
Price: From $200 per month
Marketo Moments is from the makers of Marketo, an extremely powerful marketing automation tool which is used by some of the biggest companies around.
Marketo Moments for Android is an elegantly designed mobile marketing application that provides marketers with real time data wherever they are. Marketing teams can see how their most recent campaigns are performing and take action on upcoming campaigns, all from their Android mobile device.
Of particular note are Marketo Moments reports which provides essential details to help marketers measure the impact of their marketing efforts. There’s even a fun sharing feature to show off the best successes to other members of the team.
Price: From $1195
Constant Contact is an excellent Android marketing app which makes it easy to manage marketing campaigns on the move. Constant Contact ensures that you stay in touch with customers, members, and clients and enables you to create and manage emails in one place.
Constant Contact gives you a lot of power to track the progress of your emails on your Android, track who clicked, opened, and forwarded emails, view who clicked each link (and even when) and see opt-outs and bounces. You can also switch between multiple accounts very easily.
If you need something that puts a lot of focus on managing your marketing contacts, Constant Contact also allows you to add new contacts, edit or remove existing contacts and manage your contact lists with ease.
Price: From $15 per month
MailChimp for Android is one of the most popular web email marketing solutions available for Android and gives you total control and transparency over campaigns, email tracking, click-through rates, reports, subscribers and un-subscribers. MailChimp for Android allows you to create your own templates abut also choose from many custom designs and campaigns.
MailChimp offers a lot of this for free too up to a certain number of emails and subscribers although serious enterprises and businesses will need to subscribe to one of MailChimp’s plans.
MailChimp can be extended through integrations with your other business systems to give you even more intelligence for better targeting. MailChimp looks good, is easy to use and is ideal for those starting out in email marketing on Android.
These are 6 of the best marketing automation apps for Android to make sure you’re reaching customers better. What do you think? Which marketing tools do you use on your mobile device? Let us know below. Take a look at the top cloud-based marketing automation software on our sister site, GetApp.
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